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DEMAND GEN
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Coresearch Digital
The Strategic Partner for Demand Gen That Drives Pipeline
We don’t just capture demand; we create it. Collaborate Consulting specializes in building sophisticated full-funnel engines that turn cold audiences into brand advocates and measurable revenue. By blending visual storytelling with data-backed targeting, we ensure your brand captures attention exactly where your future customers are scrolling.
What is Demand Gen?
Demand Generation refers to the data-driven marketing programs used to build awareness and interest in your company’s products or services. It spans the entire customer journey—from the first touchpoint to long-term retention—utilizing several key pillars:
There are many companies but why choose us
Coresearch Digital provides comprehensive Demand Gen solutions that move beyond simple lead gathering. We empower your brand to own the conversation by mastering the shift from passive search to active discovery—blending aesthetic excellence with technical performance to drive scalable, predictable growth.
We deliver Demand Gen frameworks that drive measurable ROI.
Coresearch Digital provides transparent, performance-aligned pricing models designed to scale with your business. From emerging brands to market leaders, we align our strategic execution with your specific revenue targets.
Google Demand Gen campaign management — visually rich, AI-powered campaigns across YouTube, Gmail, and Discover to generate demand and reach high-intent audiences. Management fee only, ad spend billed separately.
- 1 Demand Gen campaign setup & management
- YouTube, Gmail & Discover placements
- Audience targeting — in-market & custom intent
- Ad creative brief & copy direction
- Conversion tracking setup (GA4 + GTM)
- Monthly performance report
- Lookalike & remarketing audiences
- Dedicated account manager
- Up to 3 Demand Gen campaigns
- YouTube, Gmail & Discover — full placement mix
- Lookalike audience creation & remarketing
- Ad creative direction — image, video & carousel
- Full GA4 + GTM conversion tracking
- Audience signal optimization & exclusions
- Bi-monthly performance report
- Dedicated account manager
- Unlimited Demand Gen campaigns
- Full placement mix + video ad integration
- Advanced lookalike, remarketing & intent audiences
- Creative suite — image, video, carousel & discovery ads
- Smart bidding & automated audience expansion
- Landing page CRO recommendations
- Weekly reports + strategy calls
- Dedicated account manager
- Unlimited campaigns across multiple accounts (MCC)
- Custom audience architecture & data strategy
- Full creative production — video, image & carousel
- Custom GA4 + GTM tracking architecture
- Data-driven attribution & cross-channel reporting
- Weekly reports + C-suite strategy sessions
- Priority dedicated account manager
- Custom SLA & onboarding
Management fee only — ad spend is billed separately directly to your Google account. Book a free Demand Gen audit →
Why Philippine companies choose our Demand Gen services
Local insight meets world-class performance. We help Philippine businesses scale by creating demand where none existed, turning digital impressions into loyal customers through transparent, results-oriented growth strategies.
Kathleen Smith
Van Hunter
Macquarie Telecom
Fred L Smith
Carolyn Smith
Pamela Johnson
Demand Gen focuses on visually-driven placements like YouTube Shorts, Discover, and Gmail. Coresearch Digital uses this to capture "Top-of-Funnel" interest by serving immersive, high-impact video and image assets to users before they even start a formal search.
With 2026 privacy shifts, we no longer rely on broad interest categories. Coresearch Digital uploads your "Seed Lists" (customer emails or site visitors) to Google’s AI. The system then finds "Lookalike" audiences who share the exact same purchasing behaviors and content consumption patterns as your best customers.
Demand Gen campaigns now use Gemini 3 to automatically crop, frame, and enhance your video assets for different screen orientations. Coresearch Digital provides the high-quality source files and "Brand Guardrails" to ensure your video looks native whether it’s a vertical Short or a horizontal Discover feed.
Because Demand Gen often triggers the first touchpoint, we don't just look at "Last Click." Coresearch Digital utilizes Data-Driven Attribution (DDA) to show how a YouTube Short view on Monday leads to a Search conversion on Friday, giving you a clear picture of your total ROI.
Yes. We can link your WooCommerce or Shopify feed directly to your Demand Gen ads. This allows the AI to show specific, relevant products alongside your brand video, turning a "Brand Awareness" moment into a direct shopping opportunity with one click.
In Demand Gen, we track how quickly users interact with your creative. Coresearch Digital monitors "Stop-Rate" (how many people stop scrolling to watch) and "Interaction Depth." High velocity signals to the AI that your content is valuable, lowering your costs and increasing your reach across the network.